社交媒体的理论—

工程（英文） ›› 2018, Vol. 4 ›› Issue (1) : 94 -102. DOI: 10.1016/j.eng.2018.02.009

研究论文

社交媒体的理论——哲学视角

齐佳音 ^a^,^b^,^e ,
Emmanuel Monod ^a^,^b^,^* ,
方滨兴 ^c^,^d^,^e ,
邓士昌 ^a^,^b

作者信息 +

Theories of Social Media: Philosophical Foundations

Jiayin Qi ^a^,^b^,^e ,
Emmanuel Monod ^a^,^b^,^* ,
Binxing Fang ^c^,^d^,^e ,
Shichang Deng ^a^,^b

Author information +

文章历史 +

Received	Accepted	Published
2017-12-08	2018-02-15
Issue Date
2018-03-06

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摘要

虽然已经有不少理论应用于信息系统（information system, IS）领域的社交媒体研究，但是从哲学角度系统探讨社交媒体理论基础的研究还是比较少的。本文以人与世界的关系以及人与他人的关系两个维度构建了分析社交网络用户行为的哲学理论框架。人与世界的关系维度是以笛卡尔的理性理论和海德格尔的历史性理论为基础的；人与他人的关系维度是以工具主义和'此在'思想为基础的。这个哲学框架可以帮助我们比较社交媒体研究中的几个本原理论：戈夫曼的自我呈现理论、布迪厄的社会资本理论、萨特的存在投射理论和海德格尔的'此在'理论。本文通过'人与世界的关系- 人与他人的关系'这个哲学框架，来解析这四种理论在理解社交媒体用户行为方面的效能。与此同时，研究将这四种理论的效能与IS 研究中的已有的实证研究相比较，发现虽然有些解读与实证研究的结果相匹配，但是还有一些解读尚未被实证研究，这应该是未来研究的方向。

Abstract

Although many different views of social media coexist in the field of information systems (IS), such theories are usually not introduced in a consistent framework based on philosophical foundations. This paper introduces the dimensions of lifeworld and consideration of others. The concept of lifeworld includes Descartes' rationality and Heidegger's historicity, and consideration of others is based on instrumentalism and Heidegger's ‘‘being-with.' These philosophical foundations elaborate a framework where different archetypal theories applied to social media may be compared: Goffman's presentation of self, Bourdieu's social capital, Sartre's existential project, and Heidegger's ‘‘shared-world.' While Goffman has become a frequent reference in social media, the three other references are innovative in IS research. The concepts of these four theories of social media are compared with empirical findings in IS literature. While some of these concepts match the empirical findings, some other concepts have not yet been investigated in the use of social media, suggesting future research directions.